Redken - Big Kahuna

DOOH + Visual Design
The Client
The Ask

- Leverage expertise in design and technology

- Craft dynamic Times Square advertisement

- Screen spanned 660 feet, towering 80 feet tall

- Meticulously crafted visuals for maximum impact

The Outcome

Our team meticulously planned and executed Redken's vision, leveraging state-of-the-art technology and creative expertise to bring the advertisement to life with vibrant colors, high-definition imagery, and captivating visuals.

As the advertisement graced the "Big Kahuna" screens, it became an unforgettable spectacle, captivating passersby and tourists alike, solidifying Redken's position as a leader in the beauty industry and leaving an indelible mark on the bustling streets of Times Square.